News

Art That Feeds People: JDK and Conscious Alliance Team Up With the Mile High Music Festival to Benefit the Hungry

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Conscious Alliance, a nonprofit living the tagline "art that feeds," teamed up with the Mile High Music Festival and JDK to promote the 2010 Mile High Food Drive, a benefit for the Pine Ridge Reservation in South Dakota.

Conscious Alliance, a nonprofit living the tagline “art that feeds,” teamed up with the Mile High Music Festival and JDK to promote the 2010 Mile High Food Drive, a benefit for the Pine Ridge Reservation in South Dakota. Each of the entrances to this year’s Mile High Music Festival grounds, outside Denver, Colorado, will accept food donations in exchange for poster vouchers. The limited edition poster, conceived by JDK designer Byron O’Neill and printed by the Iskra Print Collective, features visual language that supports the festival and Conscious Alliance in a multi-postcard format that can be separated and mailed to inspire others. The Mile High Music Festival begins August 14. Details of the food drive can be found at the Conscious Alliance website.

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Release Date:
08/10/2010
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Revolution and Design: JDK Creates Visual Language for the Microsoft Xbox 360 Kinect

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Empowering the energy in all of us: JDK creates a new brand identity for Kinect, the new controller-free gaming experience from Xbox 360.

When Microsoft decided to make gaming more creative and less constrained, they looked to JDK to create visual language for Kinect, a "controller-free gaming and entertainment experience." Based on an accessory for the Xbox 360 console, Kinect enables users to control and interact with the Xbox 360 through an interface using only gestures and spoken commands. According to Amy Witkop, Account Director in JDK's Portland, Ore., office, the new brand identity for Kinect is a natural progression and extension of JDK's ongoing work with Microsoft, which has focused on the idea of "empowering the energy in all of us." JDK drew energy from its Burlington, New York, and Portland offices with work in type and color direction, photo and art direction, packaging, program, and guidelines. Kinect goes on sale November 4, 2010.

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Release Date:
07/20/2010
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JDK CELEBRATES WINNERS OF THE AIGA STUDENT DESIGN CHALLENGE

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If you build it, they will ride: JDK supports Champlain College bike-share design challenge.

When students in Champlain College's design program were charged with designing an ambitious bike-share program for the city of Burlington, it caught JDK's attention. Focusing on affordability, accessibility, and ease of use, the students created projects that would simplify travel, reduce traffic and pollution, and support a culture of efficiency. JDK supported the effort by supplying contest judges, hosting a show to highlight the top-rated entries, and providing a summer internship for the winner (Alex Dahl). JDK Design Director, John Siddle, who acted as a judge, said of the strong student effort, "There was a great response to the project, with a lot of thinking that went beyond just the look and feel. It's a good sign for the industry that, at the college level, designers are looking beyond just making something look good and are considering a project holistically." Ten challenge participants were also awarded student-memberships to AIGA. Their final work was displayed at the JDK Gallery.

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Release Date:
07/19/2010
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MICHAEL JAGER PARTICIPATES ON APDF PANEL IN NEW YORK CITY

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Michael Jager joined an APDF panel of design innovators and strategic thinkers focused on the boundaries of creativity and collaboration.

Tucked away in a meeting space at the Hudson Hotel in New York City, JDK Founder and Creative Director Michael Jager joined creative leaders for a panel discussion investigating the intersection of business and design, sponsored by the Association for Professional Design Firms. Roughly fifty design managers and studio leaders looked on at the conversation around design business in the current economic climate. Linda Tischler, a senior writer at Fast Company, moderated the panel. Joining Michael on the panel were design icons John Barratt, Dave Cronin, Jerry Kathman, Paula Scher, and Tucker Viemeister. The panelists were challenged with questions about the boundaries of creativity and collaboration, the future of design as an industry, and how the leaders continually adapt and stay relevant. Of business and design in the post-downturn climate, Michael reflected, "What's clear to me is that empathy for the clients, for our partners in the process, is what we have to use as we move forward. For JDK, the true potential of design to create ideas that matter is found in multidisciplinary collaboration that inspires for better brand evolution."

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Release Date:
07/18/2010
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JDK DESIGNERS MAKE SURE NO GOOD ART GOES TO WASTE

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Allison Ross and Chris Partelow build inspiration in July, a book of 178 design pieces from JDK explorations.

JDK designers have been working on ten-minute posters since February 2009, the idea being that sometimes all you need is an idea and a few spare moments to make something memorable. Recently, Designers Allison Ross and Chris Partelow improvised on that theme, exhuming a collection of 178 pieces that they'd created over the previous year, pieces made with love but without a home. Displayed as one giant poster in the JDK design space, they worked better together than they necessarily would have on their own. Said Allison of the project, "Quantity boosted quality." Allison and Chris went on to publish all of the pieces in a book named after the month of the project's completion. July can be found on desks sowing inspiration throughout 47 Maple Street. An August book is currently in the works for a 2010 release, and some are speculating that there may well be a September edition in 2011.

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Release Date:
07/17/2010
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ART AND FRIENDSHIP

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Artists Sara Bridgman and Steve Maeck, old friends, put together a new show.

This past April, the JDK Gallery was pleased to host “Works by Sara Bridgman and Steve Maeck.” These two Vermont natives, childhood friends and talented artists, brought their own unique vision and point of view to pieces that were specifically chosen to complement each other, with the intention of offering, ultimately, a unified communication. The bond of an intensely felt lakeside upbringing, along with a resumed friendship, propelled the artists to reunite at 60 years of age and present a combined exhibition where their pieces work in harmony.
Sara Bridgman was born in Indianapolis, Ind., but moved to Charlotte, Vt., at a very early age. A visual dramatist, she produces etchings and paintings with a decidedly literary sweep. Her oil-on-canvas paintings tell stories of visions, memories, and dreams. The meanings of these visions are revealed through an intimate drawing style and a dynamic use of color. Bridgman has been working in this medium since the 1960s.
Steven Maeck—painter, assemblage artist, sculptor—was born and raised in Burlington and Shelburne, Vt. After working for 25 years as a dealer in antique oriental rugs and modern art, as well as an operator of art galleries, he began sculpting. Maeck works primarily in welded and assembled steel (and occasionally wood) and has a modernist, primarily nonrepresentational style. For the past four years, he has been concentrating on a group of related welded-steel sculptures, called “The Mauro Series.” The sculptures displayed in the show were from this series.

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Release Date:
07/16/2010
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OFF THE STREETS AND IN THE GYM

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Golden Gloves is about much more than boxing—it's about family.

Videographer Bruce Gibbs—a former JDK employee and ongoing creative collaborator—recently explored the intersection of sport and life in a short film on amateur boxing, "I never saw a live fight before filming this," Gibbs explained of his introduction to the sport. "At this level it's much more than boxing. For some it's taken them from the streets, jail, self-destruction, and given them a family that happens to punch each other in the face. And then hug." JDK's Michael Jager urged Gibbs to experience the grit of a nearby Golden Gloves gym and helped align access to the experience. Gibbs found violence and understanding there, and began to see the emotional, rational and cultural connections. Golden Gloves looks at the motivation of the fighters, how they came to boxing, and how they found meaning in the sport. As a boxer from Maine said, "Might not make sense to most folks, but it makes sense to me." The film was shot at Memorial Auditorium in Burlington during the build up to the Golden Gloves regional finals.

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Release Date:
07/14/2010

FASHION-FORWARD LOCALS: FUTURECLAW MAGAZINE AND JDK JOIN FORCES

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JDK and FutureClaw collaborate and stoke the fire of progressive publication.

JDK recently collaborated with FutureClaw, a Vermont- and New York City-based, large-format fashion, art, music, and culture publication. For the fourth and most ambitious issue of FutureClaw, JDK contributed art direction, design, and story ideas. The issue included a profile of friend-of-JDK, Shelly Vorhees, an emerging artist gaining attention for her collection of ethereal portraits. FutureClaw is published quarterly.

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Release Date:
07/13/2010
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THE FUTURE OF IDEAS, THE BIRTH OF DESIGN: NEW BOOK FEATURES JDK'S MICHAEL JAGER

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How do ideas become design? For his new book, Idea+ology, Stanley Hainsworth looked to JDK's Michael Jager for the answer.

How do ideas become design? For his new book, Idea+ology, Stanley Hainsworth looked to JDK's Michael Jager, as well as other design-industry leaders, for the answer. The book highlights Michael's insights and perspectives on design, branding, and finding creative inspiration. Here is an excerpt from Michael's comments:
"I went to the beach the day after the bullfight and continued drawing. At that point, my sketchpads were filled with images of bulls and forcados. When I returned home, I had to prepare for the annual JDK Design summer staff meeting, which is a daylong event. I always do a presentation about where we’re going as a company. I had an idea about the importance of collaboration in multidisciplinary design and what this meant to JDK. I wanted to get the point across that we should be as masterful as we can at making the experience of design inspiring and that we’re respecting all the people that it takes to create a successful design project. The account person is as important as the designer, as is the production person, as is the client. When a project is really beautiful, it’s because of that harmonic relationship with all those parts. That was when the sketches of the bulls and the bullfight came into my mind, with the metaphor being the forcado and the supporting group. The design process is the controlling of this wild beast by the forcado and his comrades. It’s all these people working together with their comrades in trying to solve a complex design problem. I saw this as a metaphor for collaboration and trying to come up with powerful ideas together."
Idea+ology is available now from Rockport Publishers.

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Release Date:
07/12/2010
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RAPHA CONTINENTAL AND JDK RIDE AGAIN

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JDK CEO Steve Francisco resumed his role as roleur with the Rapha Continental team, a collection of committed cyclists enduring difficult rides throughout the United States.

JDK CEO Steve Francisco resumed his role as roleur with the Rapha Continental team, a collection of committed cyclists enduring difficult rides throughout the United States. Read the Continental’s posts about the classic Ride the Rockies tour.
http://www.rapha.cc/thank-you-rockies
http://www.rapha.cc/altitude
http://www.rapha.cc/riding-with-wayne-
http://www.rapha.cc/vail-to-vail

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Release Date:
07/11/2010
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THE PATAGONIA DRIFTER IS NAMED "GEAR OF THE YEAR" BY OUTSIDE MAGAZINE

Summary Text:
JDK was thrilled when Outside magazine recently named the Patagonia Drifter day-hiker "Gear of the Year" for its versatility and comfort.

JDK was thrilled when Outside magazine recently named the Patagonia Drifter day-hiker "Gear of the Year" for its versatility and comfort. JDK color and material designers have collaborated with Patagonia since the inception of their footwear line, four years ago. With the Drifter, Patagonia wanted a low-top hiking shoe sporty enough for day hikes, but supportive enough for light backpacking. Outside gear tester, Jason Stevenson, felt like the Drifter hit the mark, "It excelled on 90 percent of our trail adventures—from mellow afternoon outings to weekend backpack trips (with loads up to 25 pounds) and every ramble in between." More of Outside's thoughts on the Drifter here. The "Gear of the Year" award underscores Patagonia’s mission to "build the best product, while causing no unnecessary harm."

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Release Date:
07/10/2010
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JDK AND PATAGONIA PUSH PROGRESS

Summary Text:
JDK and Patagonia leave the smallest footprint possible with the P26.

When Patagonia took up Backpacker magazine's zero-impact challenge, JDK was on board in a big way. Backpacker asked the companies to reduce the environmental impact of their products to the smallest possible margins, to create a shoe that had a smaller carbon footprint. Patagonia, true to their DNA as a sustainably built company, reacted with the P26 ("P" for Patagonia, "26" for the number of bones in the human foot and the average square inches that one human foot comes in contact with the earth's surface). If the climate crisis is about finding elegant solutions, then the P26 is waste reduction that hikers can lace up. JDK's product-design and color teams collaborated on the P26 with Faulconer Design & Development to create a boot that featured a 25%-35% reduction in environmental impact, the most of any company that took Backpacker's challenge. But while the P26 is friendlier to the planet, it still retains real-world grit and pure, informed performance. JDK conducted field research with early versions of the P26 on Vermont's Camel's Hump, where designers and account managers got their feet dirty. "The product was grounded in consumer research. We looked at exactly what people needed and tried to get rid of anything that wasn't clean and necessary," explained Jim Frazier, JDK's Product Development Director and a prolific hiker himself. "That research kept it really real." Frazier worked closely with Clark Matis, a guru in outdoor footwear design and powerhouse of design. "Working with Clark is like dancing with a tornado," said Frazier. The P26 hits retail shelves in August.

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Release Date:
07/09/2010
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JDK PRODUCES LIMITED-EDITION PRINTS TO BENEFIT THE VERMONT MOZART FESTIVAL

Summary Text:
Sound meets vision in David Covell's Vermont Mozart Festival prints.

"What sound is to a composer, typography is to a designer," said David Covell, Creative Director in JDK's New York studio, describing the three limited-edition prints he recently completed to celebrate the 2010 Vermont Mozart Festival. The 200th anniversary of Frederic Chopin's birth will act as a balance point for the festival, with performances of Chopin's solo piano works as well as his rarely performed piano concertos, which Covell highlighted in one of his prints. Covell's design captured the variety of the music gathering in two other poster movements, a print drawing forward the dark tension of the Chopin's Noctures and a bright rendering of Mozart's Symphony no.4 in G minor, a score written when the composer was nine years old. The JDK prints are available for sale through the Vermont Mozart Festival website.

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Release Date:
07/08/2010
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RECOGNITION AND RESPECT

Summary Text:
JDK creates new award to honor employees.

Michael Jager recently awarded the inaugural Object d'Respect to Senior Brand Strategist Sascha Mayer. In his announcement of the award, Michael said, "Sascha has continuously dedicated her creative energy toward improving her own knowledge base and that of the studio. She's always challenging convention with new processes, conviction, and responsible, ethical actions that consider the studio, clients, and community needs… All this, combined with Sascha's "roll up her sleeves and dive in" attitude, demonstrates to me that she's an individual who inspires the whole and is deserving of serious respect."
The Object d'Respect will be given to those employees who never settle, are never easily satisfied, and seek to push themselves and their coworkers beyond convention. "Respect builds respect, and recognition resonates."

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Release Date:
07/07/2010
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RACE DAY

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Three JDKers compete in the Vermont City Marathon in Burlington.

Tessa Vande Griek, Director of Production Services; Nate Herzog, Information Services Director; and Liz Adams, Director of Finance, ran in the 22nd annual Vermont City Marathon, held May 30, 2010. Plenty of friends and coworkers and complete strangers cheered them on as they made their way through the streets of Burlington. All were amazed by the feeling of camaraderie during the race itself. Nate and Tessa commented on the amount of work they did to prepare. As Nate said, feeling himself grow stronger through all the training "was almost a better reward" than actually running the marathon.

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Release Date:
07/06/2010
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ADAM AUGUSTYN JOINS JDK'S NEW YORK STUDIO AS A SENIOR DESIGNER

Summary Text:
Adam Augustyn joins JDK NYC as a Senior Designer.

A 2003 graduate of the University of Connecticut's School of Fine Arts, Adam has been a freelance designer in New York City for more than five years. On his own, or in collaboration with various NYC design studios (Lippincott, WL2 Studios, Brandimage, Ogilvy & Mather), Adam has worked with an impressive range of clients, including AIGA, Anheuser Busch, Coca-Cola, and Samsung. Adam lives in Brooklyn, loves to snowboard and skateboard, plays music, and restores vintage mopeds. Actually, to be precise, he collects, restores, and modifies vintage European mopeds (he owns eight at the moment) and is a member of the Moped Army (http://www.mopedarmy.com/; motto: "Swarm and Destroy").

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Release Date:
07/05/2010
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DAVID FELDKAMP JOINS OUR PORTLAND, ORE., OFFICE AS A NEW PRODUCTION DESIGNER

Summary Text:
David Feldkamp

David has been working as a designer and production designer since 2001. He graduated from the Art Institute of Portland (Ore.) in 2002 with a B.S. in graphic design, but had already founded Montgomery Feldkamp Design in August of the previous year. His resume also includes stints at Owen Jones & Partners and Planned Marketing Solutions International, in addition to internships at JohnsonSheen Advertising and Coates Kokes. David has worked with numerous clients, such as Adobe, Nike, Intel, and Adidas. Despite all this, he still finds time to fly-fish obsessively and fancies himself quite the cook.
One of his favorite recipes is from an old lady he met in Naples. It’s called pistachio pasta. [Editor’s note: we have not tried this recipe and can make no claims regarding its deliciousness.]
1 lb. Penne Pasta
4 oz. Unsalted, Shelled Pistachios
1 tbsp. Green Peppercorns
2 tbsp. Lemon Juice
4 Cloves of Garlic
5 oz. Pitted Black Olives
2 cups Fresh Grated Parmesan
1/2 cup Olive Oil
Cook the pasta. Throw all the other ingredients (except the olive oil) into a food processor. While it is running, add the olive oil. Top with more parmesan. Voila.

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Release Date:
07/04/2010
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JEFF YEAGER JOINS JDK AS A NEW DIGITAL AND COLOR PRODUCTION ASSISTANT

Summary Text:
Jeff Yeager is JDK's new Digital and Color Production Assistant.

Jeff is a native of Hollis, N.H., and graduated from Champlain College in May 2009. Before coming to JDK, he interned at Place Creative in Burlington, Vt., worked for Gardener’s Supply in Williston, Vt., and started an auto-detailing business with his brother—while he was still in high school (his brother continues to run it back home). Jeff is notoriously easygoing—when asked for some likes and dislikes, he said, “I like most everything.” When we pushed him a bit, though, he did offer up specifics. He has a dog named Marley and he loves snowboarding, cross-country skiing, snowshoeing, and building “stuff” (“wood, metal, found objects, really anything”).

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Release Date:
07/03/2010
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NICOLE CARAFA JOINS JDK AS A NEW DIGITAL AND COLOR PRODUCTION ASSISTANT

Summary Text:
Nicole Carafa also joins JDK full-time as a Digital and Color Production Assistant.

Nicole first joined JDK as an intern on the Boards Project last year, while she was still a student at Champlain College (Burlington, Vt.). She graduated from Champlain in December 2009 with a degree in multimedia and graphic design. Nicole grew up in Connecticut, and returned there in the summer of 2008 to work as a production design intern at Structural Graphics (Essex). She now helps support JDK's color team on a wide range of projects.

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Release Date:
07/02/2010
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HONORABLE MENTION

Summary Text:
JDK’s work catches the eye of two must-read blogs, trackosaurusrex.com and nfgraphics.com.

JDK has been mentioned in numerous blogs over the years, but there’s nothing quite like finding out that one of the sites you admire most has seen fit to highlight the work you’re doing. We were more than stoked to receive mentions in trackosaurusrex.com for our work on Embrocation (a cycling magazine) and in nfgraphics.com for our SRAM Lance Armstrong poster series.

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Release Date:
04/28/2010
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FROM TEDDY TO TERRY

Summary Text:
Former Vermont Teddy Bear CEO Liz Robert brings Terry Bicycles to Vermont and moves in with JDK.

Terry Precision Bicycles, headed by friend-of-JDK and former Vermont Teddy Bear CEO Liz Robert, is coming to Burlington, Vt. Not only that, they’re renting space in JDK’s headquarters.
Terry, a pioneering women-friendly brand, was founded twenty-five years ago in Rochester, N.Y., by Georgena Terry. She has received a lot of recognition in the industry for doing something that was, at the time, quite revolutionary: designing and building radically innovative women’s-specific saddles and bike frames.
Local weekly Seven Days ran a story, titled “Could Terry Bicycles Be the Next Burton Snowboards?” about the company’s move in its December 2, 2009, issue. Commenting on Terry’s new digs, Seven Days said, “Terry’s proximity to Jager Di Paola Kemp Design can’t hurt, either. The company will be housed inside the Maple Street firm that has helped create brand identities and product lines for Nike, Xbox 360 and Burton. And JDK has signed on to design and help market a whole new line of women’s cycling and leisure apparel for Terry. JDK, which has worked with other bicycle and component manufacturers, including Giant and SRAM, will also design bikes for Terry.”
JDK welcomes Terry to Vermont and looks forward to a long and productive partnership with this innovative brand.

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Release Date:
04/28/2010
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MICHAEL JAGER FEATURED IN SKI VERMONT MAGAZINE

Summary Text:
Ski Vermont interviews Michael Jager for their "Soul of Snow" feature.

When Ski Vermont magazine wanted to dig into the spiritual and creative aspect of skiing and snowboarding, they went straight to the source: eight well-known Vermonters who have spent a lifetime living and loving on the mountainside.
Michael Jager spoke at length about his love of snowboarding and the role it plays in his life. Here’s an excerpt:
*****
What role does riding play in your life now?
It's huge. I have three kids and they all snowboard. It's certainly transitioned to a place of being in nature; being on the mountains with the people you love is pretty damn cool. It's different from the speed, the progression, the desire, which was the fuel for me for a long time. I like to ride fast and smooth and confident, and try to teach the kids good etiquette, but it’s mostly about celebrating being outside and hanging out. The connect and flow—I feel like I've imparted that to my kids. My oldest son, Eli—I can just rage with him anywhere and I know that I've embedded the ability in him to just pick a line and understand the relationship to a mountain. A lot of people get to experience riding or skiing, but very few get to do it enough to actually get connected to the mountain. It's just like magic when you hit it. And to know that you've passed that on to a son or daughter, it's a real accomplishment. You really connect to nature somehow. And unless you've ever gotten confident enough to connect with the equipment and the mountain, the weightlessness of snapping out of a turn—once you get it, you'll never forget it. It's so beautifully addictive. You've got to seize every moment of it that you can get.
For more from Michael and others on this topic, visit www.skivermontmagazine-digital.com.

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Release Date:
04/28/2010
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GIVING THANKS AND GIVING BACK

Summary Text:
JDK completes another successful fundraiser for the United Way.

JDK's 2009 United Way campaign, themed “Giving Thanks and Giving Back,” was a great success, thanks to the support and participation of JDK employees. In total, JDK was able to contribute $3,199.00 to the United Way—money that will go directly back to those in need in the local community. What could be better than that?
RONALD MCDONALD HOUSE
To kick off the “Giving Back” spirit, on November 17 JDK employees made dinner for the ten to twelve people currently living at the Ronald McDonald House in Burlington, providing yummy comfort food and a well-deserved break for those who needed it most.
The Ronald McDonald House is a "home away from home" for families with seriously ill children who seek treatment at Vermont Children's Hospital at Fletcher Allen Health Care. Their mission is to be a refuge for families experiencing the stress and anguish of their loved one's illness. Special thanks to Lori Jensen, Jeff Price, Coby Brownell, Kristen Neilson, and Gary Morrill for lending a hand.
MAKING MEMORIES
JDK hosted a holiday photo shoot that donated 50% of the proceeds to the United Way. Our esteemed associate, Alex Williams, handled the photography, while JDKers provided the merriment and fancy clothes. Thanks to Alex and all who participated. Special thanks to Ted Olson and Robin McCaffrey for allowing their photos to be shown here.
POTLUCK & RAFFLE
The Week of Giving wrapped up with a Thanksgiving potluck dinner and raffle. A wonderful feast was enjoyed by all, with JDK providing the turkey and employees providing the trimmings. After the great spread, numerous prizes were awarded (including a prime parking spot that became the subject of a fierce bidding war) as part of the United Way donation raffle—to be eligible, employees needed to donate a minimum of $1 per pay period to the United Way.
Parlaying into the spirit of gratitude of the week, the last portion of the celebration featured Melody passing on the coveted “A” to Gary Morrill in appreciation of his hard work and positive outlook. Congratulations, Gary, and a big thanks to all who donated and participated.

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IAMSNOWBOARDING

Summary Text:
Michael Jager and JDK honor a departed friend. Jeff Anderson—a snowboarder, creative talent, and friend to everyone he met—would have turned 30 in 2009.

Had an accident not taken him from this earth six years ago, Jeff Anderson, a snowboarder, creative talent, and friend to everyone he met, would have turned 30 in 2009. In honor of his life, a group of friends got together to create “I Am Snowboarding,” a collaborative art project that paired photographers and artists to create a group gallery event unlike any other. For his contribution, Michael Jager partnered with former JDK Design Director Jared Eberhardt, working one of Eberhardt’s candid shots of Jeff into a gilded, luminescent ode to a person who lit up the lives of so many during his short time here on earth. Chris Partelow, one of the studio’s designers, provided the art for the opening night’s poster, which was printed in JDK’s own Iskra Print Studio (by resident screen-printing expert, Matt Mayer). For more information about the show, please visit http://iamjla.org/.

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Release Date:
04/28/2010
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FORUM SNOWBOARDS

Summary Text:
Sometimes awesome is as easy as saying "yes." JDK and Forum Snowboards get started on a brand-new and very good thing.

Since the first Burton projects the studio worked on back in 1989, JDK has enjoyed being a part of the culture of snowboarding as riders and designers alike. A year ago the chance to collaborate with one of the sport's most-storied brands—Forumˆpresented itself as an opportunity that was too good to pass up. For the past 10 months a small team dedicated solely to the task at hand has been busy toiling away, experimenting and creating in total secrecy. Their mediums spanned everything from pens, pencils, and paint, to plaster, fiberglass, and human bone.
Upon completion of the project, the team—comprised of a Senior Account Manager, a Designer, a Senior Designer, and a Design Director—transformed into a four-piece band, debuting the graphics to the studio via chicken wing and keg-accompanied song. JDK then helped present the boards to the Forum's global sales reps at their sales meeting in December, where the group got to see as well as ride the boards for the first time. The subject matter and the end results? You’ll have to attend the 2011 Forum line's formal introduction at the upcoming SIA or ISPO tradeshows or wait until the boards hit shops some time in the early fall but in case you can't wait, here are a few shots of the team creeping about to whet your appetite.

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Release Date:
04/28/2010
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BALM FOR THE CYCLIST’S SOUL

Summary Text:
JDK designers collaborate on the fourth volume of Embrocation, a beautiful cycling journal—and a studio favorite.

Embrocation is a cycling journal that was launched in January 2008. It’s a labor of love put out by die-hards and racers, commuters and fans. JDK employees count themselves as all of the above, and John Siddle and Ted Olson were glad to help the editors design their September 2009 issue. Take a look. Soak it in.

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Release Date:
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OUTSIDER ART, IN FROM THE COLD

Summary Text:
In-Studio/Tangent brings the work of autism-spectrum artists to JDK.

In-Studio / Tangent opened at the JDK Gallery on Friday, November 6, 2009. In-Studio featured the work of artists who are participants in LAND, an immersive studio program at the League Treatment Center. This unique studio, located in Brooklyn, N.Y., helps artists living with autism-spectrum disabilities develop their skills in a nurturing environment—as well as market their vibrant work. LAND has gained worldwide support from curators, collectors, writers, and arts organizations dedicated to social change and the expansion of the art world.
Tangent featured the creations of Marshall Harmon (Workshop Visiting Artist, and a former artist-in-residence at JDK), Matt Murphy (Art Specialist and a founding team member of LAND), and Susan Metrican (Gallery/Habitation Coordinator), all of whom work with and help guide the artists whose efforts were showcased in In-Studio.
Burlington, Vermont’s weekly paper, Seven Days, ran a review of the joint show in its November 25, 2009, issue, concluding, “Because most of the work in ‘In Studio’ is unprofessional, this JDK show might be easy to overlook. Give it a chance, though, and it will unsettle your mind and touch your heart.”

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HIGHER AND HIGHER

Summary Text:
Up, a retrospective of Tobin Yelland’s photography, opens at JDK.

Documentary imagery, be it still or video, oftentimes has a voyeuristic, unopinionated nature that distances the subject from its audience. Since he began photographing his friends as a teenager, Tobin Yelland has done just the opposite, injecting honesty, authenticity, and intimacy into images that have helped shape outsider culture for twenty years. Yelland's comprehensive retrospective, UP, which opened at the JDK Gallery in October 2009, was a collection of his favorite photographs—from beautiful landscapes to skating, bikes, and surfing to friends hanging out doing what young people do—with a particular emphasis on his collaborations with Anti Hero Skateboards, showcasing decks, imagery, and the legendary video offerings that resulted from his time with that company. Opening night (Friday, October 2, at 6 p.m.) proved memorable, with performances by Swale and Rough Francis.

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DESIGNERS DON’T READ—YET

Summary Text:
JDK Design Director Fredrik Averin collaborates with Austin Howe to produce an exciting addition to any creative library.

After surveying the dry, monotonous tomes available to graphic designers (and other creative types), writer Austin Howe and JDK's Fredrik Averin came together to create Designers Don’t Read.
Designers Don’t Read abandons the typical textbook-like format for visually appealing type and brief essays that document, right there at the top of each chapter, the actual time it takes to read them. It’s a book that can be devoured in one go, or dipped into for a bit of insight, inspiration, or heresy whenever you find a few free minutes for yourself.
As our own Michael Jager is quoted saying on the back cover, "This book is a wake-up call that could save the advertising and design world from itself."
Congratulations, Fredrik, on a labor of love very well done.

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Release Date:
04/28/2010
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KATE PAYNE JOINS JDK’S NEW YORK STUDIO AS A JUNIOR DESIGNER

Summary Text:
Kate Payne started working with JDK in the fall of 2008 as a design intern in the New York City office. In October 2009, she was hired on as a full-time Junior Designer.

Kate Payne started working with JDK in the fall of 2008 as a design intern in the New York City office. In October 2009, she was hired on as a full-time Junior Designer. Previously, Kate was an intern at Base Design, also in New York. Before that, she worked as a freelance designer at Form, a design studio in London.
Originally from the UK, Kate first came to NYC when she spent a study-abroad semester at the Fashion Institute of Technology in 2005. She loves New York and raves about its world-renowned cultural offerings, its diversity, its…nut butters: "honey-roasted peanut butter, cashew butter, raw almond butter, the list continues...All you can get back home is smooth or crunchy regular-old peanut butter!" Kate says. It's amazing what we Americans have come to take for granted. Still, there are things she misses about England, like jammy dodgers and cheese-and-pickle sandwiches. Indeed, there's no place like home.
Kate graduated from Nottingham (UK) Trent University with honors in 2007, receiving a bachelor’s degree in graphic design.

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Release Date:
04/01/2010
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ERIK VAN HAUER IS JDK’S NEWEST DESIGNER

Summary Text:
JDK welcomed a new Designer, Erik Van Hauer, to the studio in November 2009.

JDK welcomed its newest Designer, Erik Van Hauer, to the studio in November 2009.
In a coup for fellow North Star Stater Ted Olson, Erik comes to us from Minnesota, albeit with a stop along the way at Rome Snowboards in Waterbury, Vt., where he was the lead designer for all things print and web and helped overhaul their brand identity. Before that, Erik worked on numerous and sundry freelance design projects in the Minneapolis area. He graduated from the Minneapolis College of Art + Design in 2005 with a B.F.A. in graphic design.
Erik tells us that he enjoys growing and cooking his own food. A community-minded soul and a supporter of local food networks, he even created a garden plot in his South Burlington yard that he shares with his neighbors. And now that he no longer has an interstate commute, Erik is looking forward to biking to work. His dog, Greg, will no doubt be happy to have him around more often. Greg, like most dogs these days, has his own Flickr account.

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Release Date:
04/01/2010
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JDK WELCOMES LISBETH KOKX, ITS NEW TEAM PROCESS MANAGER

Summary Text:
Lisbeth Kokx, the new Team Process Manager on JDK’s color team, joined the studio in November 2009.

Lisbeth Kokx, the new Team Process Manager on JDK’s color team, joined the studio in November 2009.
In her new position, Lisbeth is responsible for handling project scheduling, resource allocation, seasonal timelines, workflow management, daily supervision, and much more for the color team. If that list seems daunting, Lisbeth is well prepared to take it on. She’s worked in the outdoor/apparel industry for thirteen years, including four years at Isis (Burlington), two at Cornell Trading (Williston), and five at Mammut/Climb High (Shelburne).
Fittingly, Lisbeth came to Vermont via the Long Trail—she loved the hike so much that she stayed. She has traveled all around the world (having spent considerable time in Asia and Europe for her previous positions), but is happy to call Vermont home. She lives in a log cabin in the hills of Hinesburg with, in no particular order, a horse (Mai Tai), cat (Max), four chickens, and an “absolutely wonderful” husband (name not provided at press time).

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Release Date:
04/01/2010
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JDK ADDS LUKE YABLONSKY, A JUNIOR DESIGNER, TO ITS PORTLAND, ORE., TEAM

Summary Text:
JDK added to its Portland, Ore., staff in December 2009 with the hiring of Luke Yablonsky as a Junior Designer.

JDK added to its Portland, Ore., staff in December 2009 with the hiring of Luke Yablonsky as a Junior Designer.
Whether as a baby, barista, bike courier, intern, or designer, Luke knows Portland. He was born and raised in the Rose City; spent a while behind the counter at Stumptown; cranked around downtown delivering packages for Pronto Express for three years; interned at the Ace Hotel, helping on branding, marketing, and development projects; and juggled a number of freelance-design gigs (including logo and identity work for Welcome Mat News and TCB Bike Racks, and a series of posters for Propaganda the Salon).
Outside of work, Luke plays guitar in various "loud rock" bands and skates and surfs as much as possible (whenever it stops raining). He graduated with an A.A. in graphic design from Portland Community College in 2009.

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Release Date:
04/01/2010
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