Over the years, Nike has engaged JDK to work on a variety of projects—for brands such as Nike Bauer Hockey and products like Nike Schuz and Beachcombers. Most recently, JDK had the opportunity to collaborate on Nike Women, Nike's line of women's training shoes, gear, and apparel. What began as a creative platform and direct-mail catalog quickly evolved into a print campaign, retail experience, global category vision video, and Sister One Limited Edition promotion, all with the goal of inspiring and empowering the young female athlete.
